Introduction

The incredible success of Hy-Pro over the last decade has transformed the company into the pre-eminent outdoor manufacturer in the UK. Now operating on a worldwide scale with major international customers whose businesses span the globe, Hy-Pro is in a position to build on that success. Yet constantly battling to keep kids active and outside, Hy-Pro's unyielding service to the outdoor sector has often been against increasingly unhealthy modern trends.

Whilst this mission was initially focussed on licensed product, first from major sports brands and later from the world of character entertainment, Hy-Pro has now begun to expand beyond the licensed niche. Hy-Pro's Hong Kong office and subsidiary company, Hy-Pro Asia, are taking the business forward in new areas, whilst remaining true to Hy-Pro's core outdoor philosophy.

As one of the fastest growing international suppliers of OEM products in the Far East, Hy-Pro Asia is boldly leading the Hy-Pro group forward. In the UK, development of Hy-Pro's brand offering is also continuing apace. With the phenomenal success of the playground craze Street Gliders – a Hy-Pro innovation – more resources are being given over to the development of Hy-Pro's proprietary brands. Never satisfied with the mundane, all of these new Hy-Pro brands will be laden with original, creative and imaginative intellectual property.